olivia hepzibah

social media strategy & creative consultant

Olivia Hepzibah is a London based creative.

She works with many established brands and music artists, offering 360 services such as creative strategy, trend forecasting and content creation for TikTok, Instagram and e-commercial within the fashion and music space.

fashion

As the Group TikTok Manager at Batra Fashion Group, Olivia does the strategy, manages, and creates content for the following fashion brands TikTok and accounts; Juicy Couture, Hunter Boots, Fila, Sergio Tacchini and Pony.

Olivia assists to many major campaigns of the brands, contributing to the initial mood-boards, assisting with styling and directing of the campaign. She is responsible for shooting BTS video and photo content for socials on iPhone and digital camera.

Olivia also produces and directs smaller social media focused campaigns.

CREATIVE STRATEGY

Creative Lead for the Juicy Couture UK Daydreamer Campaign

With the return of the highly requested Daydreamer bag, Olivia developed the creative strategy to not only capture nostalgia but also reintroduce it in a way that felt fresh and relevant today.

  • Led the creative concept, working closely with Wavey Garms on storyboarding, casting, and production.

  • Oversaw the teaser-to-launch strategy, which drove major anticipation and engagement.

  • The campaign went viral, securing press coverage in outlets like The Sun.

  • The bags sold out within a week, with some colours selling out in just 24 hours.

music

Olivia has experience working with music artists and helping them go viral on TikTok to promote their music. She also has experience creating content with music artists during their live performances for social media usage.

trend forecasting / pop-culture commentary

Olivia has been featured in WSJ for being a vintage Juicy Couture seller.

Olivia has written for Gal-dem

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